The new cheesesteak-and-pizza shop on the Wildwood Boardwalk has a mob connection, and they want you to know it.
Skinny Joey’s Cheesesteaks & Pizza, named after owner Joseph Salvatore Merlino, has just opened a location at Magnolia Avenue and the Wildwood Boardwalk.
Skinny Joey’s original location is on South Broad Street in the heart of South Philadelphia, near the stadium complex.
One-Time Mob Boss is Now Boardwalk Merchant
The way The Philadelphia Inquirer explains it, Skinny Joey had the good fortune to run into Joe “Lil Snuff” Perri Jr., a 30-something guy with a flair for promotion and influencing, who has turned Skinny Joey into a celebrity, podcaster, and legit businessman…