Polk County shoe repair expert becomes social media sensation as ‘America’s Cobbler’

The Brief

  • Jim McFarland is a fourth-generation cobbler who operates McFarland Shoe Repair in Polk County.
  • Known online as “America’s Cobbler,” McFarland has attracted millions of followers with videos documenting the shoe restoration process.
  • McFarland’s family’s connection to the shoe repair industry stretches back more than a century.

MEDULLA, Fla. Inside a small shoe repair shop in Polk County, Jim McFarland is keeping a fading American trade alive while introducing the art of cobbling to an entirely new generation.

McFarland is known online as “America’s Cobbler,” a title earned after his detailed shoe repair and restoration videos unexpectedly became a social media sensation.

Polk County shoe repair craft

The backstory:

McFarland operates McFarland Shoe Repair on South Florida Avenue in Medulla, where he restores everything from worn-out work boots and dress shoes to leather goods and footwear with deep sentimental value.

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