“Gilmore Girls’” Stars Hollow Was a Love Letter to Small Town America. Now, a Michigan Town is Recreating The Magic (Exclusive)

Destination Starz Hollow is taking over Brighton, Mich. from Sept. 25-27, and several ‘Gilmore Girls’ stars will be in attendance

NEED TO KNOW

  • Brighton, Mich. transforms into the beloved fictional town from Gilmore Girls for Destination Starz Hollow from Sept. 26-27
  • The festival features themed activities, local business transformations, and appearances by cast members like Scott Patterson and Kelly Bishop
  • The organizers tell PEOPLE exclusively that the show’s intergenerational appeal and its connection to small-town charm inspired them to create the event

As autumn returns, so do seasonal re-watches of the beloved WB show Gilmore Girls. Now, fans of the show can visit a real-life version of its iconic small town setting.

Destination Starz Hollow transforms the quaint town of Brighton, Mich. into Stars Hollow, the fictional Connecticut hamlet that mother-daughter duo Lorelai and Rory Gilmore call home in the hit show. The festival is free to attend on Sept. 26 and Sept. 27, with a VIP night on Sept. 25.

Established in the mid-19th century, Brighton, like Stars Hollow, has no shortage of historical charm and traditions.

“We have this interesting concept that so much of Gilmore Girls and Stars Hollow is inspired by what small towns like ours live and do every day,” executive director Anne Adams tells PEOPLE exclusively, noting that a part of the festival’s goal is “shining a light on a small town and small town businesses.”…

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