AMHERST, N.Y. (WKBW) — After 25 years at its Maple Road location, Reeds Jewelers is preparing to move to a new flagship store on Main Street in Snyder.
The fourth-generation, family-owned Western New York business is building a more than 12,000-square-foot location at the former Squire Shop site. The new store is expected to open May 1.
Reeds President Jeffrey Zimmer and his daughter, Rachel Zimmer, vice president of strategic development, say the move is about creating a better experience for customers while positioning the business for its next chapter…