‘Next man up’: Marcus Sedberry begins interim AD role at UW

MADISON, Wis. — Marcus Sedberry is stepping into a make-or-break time for Wisconsin athletics.

Sedberry, now the University of Wisconsin’s interim athletic director, spoke with us for the first time since his promotion. He’s been with UW Athletics since 2022, saying he chose Wisconsin because he believed in its opportunity for success.

Now tasked with helping lead the department through a major transition, Sedberry called it a “next man up” situation. He said after taking a moment to process the emotions of Athletic Director Chris McIntosh leaving and the opportunity in front of him, he immediately got to work—focused on supporting staff and reinforcing stability…

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