Starling Automotive Group this week acquired Ron Norris Ford, Ron Norris Honda and Ron Norris Buick GMC in Titusville, longtime family-run businesses in the city.
In announcing the deal, Starling Automotive President Alan Starling described it as “a perfect fit for our company,” in part by adding a greater presence of Ford and Honda vehicles into his company’s product mix. Previously, Starling primarily had GM dealerships.
The acquisitions were completed on Tuesday. Financial terms were not disclosed.
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Orlando-based Starling Automotive has been in Central Florida since 1958, starting from a single location in Kissimmee. With the acquisitions in Titusville, Starling now has nine dealerships in Florida, mostly in the Orlando and Titusville areas, plus one in South Carolina.
Its dealerships encompass Chevrolet, Ford, Honda, Buick and GMC cars, trucks and sport utility vehicles.