Bonneville International “New Country 105.1” KNCI Sacramento, CA’s Country In The Park drew approximately 50,000 fans to Cal Expo May 8-9, a record for the festival in its 26th year.
The two-day lineup featured Miranda Lambert, Jon Pardi, Chris Young, Turnpike Troubadours, Dylan Scott, Kameron Marlowe, Ashley Cooke, Shane Proffit, Meghan Patrick and Atlus.
“There is no other platform that can mobilize a community the way local radio can,” Group Director of Programming Chad Rufer said in a release. “50,000 people didn’t show up by accident — they showed up because KNCI has spent 26 years building a relationship with this audience, one song, one conversation, one moment at a time. That’s the power of local radio. It’s not just reach; it’s trust.”…