Salt Lake County, the most populous county in Utah, is in the midst of a generational reshaping of how it invests and gathers at a greater scale than anything that the state has previously experienced.
“The sports and entertainment landscape in Utah is changing in a way we’ve never seen before in the history of the state,” stated Andy Moffitt, senior managing director with Newmark Mountain West. “The amount of investment, both public and private, reflects a shift in how people are living and spending their time and money. Attendance at sporting events and other types of entertainment is growing and people want a higher level of experience at these events. Utah will look very different in just a few years and will serve as an example for other states to follow.”
Underpinning this transformation are three billion-dollar-plus developments in Salt Lake County — The Three Pillars — supported by public and private funding: Sports, Entertainment, Culture, and Convention District (SECC); Power District; and The Point. Other significant developments and marquee events throughout the county reflect the broader transformation underway as Utah ramps up to host the 2034 Winter Olympic Games.
Demographic momentum
The demographic foundation buttresses the scale of growth and development…