Novato small businesses unite to fight rising costs of inflation, oil shock

The Brief

  • Small business owners in Novato gathered to strengthen networking and collaboration in response to rising costs and economic pressures.
  • Despite high gas prices and ongoing shipping challenges, experts say consumer spending and the labor market remain relatively resilient.
  • Local organizations report increased membership and cooperation as businesses work together to support growth and offset financial strain.

Novato, California Small business owners in Novato gathered at City Hall for an Economic Development Advisory Commission meeting to brainstorm networking and growth strategies.

Local merchants are reporting a surge in membership and collaboration to offset the financial impact of soaring energy prices and shipping delays.

While gas prices in California have climbed to an average of $6.01 per gallon, economic experts suggest the labor market and consumer spending remain remarkably resilient.

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