Adams Outdoor Grows Regional Advertising Footprint With McWhorter Media Deal

Adams Outdoor Advertising recently announced that it has acquired 30 billboard faces from McWhorter Media Group, extending its coverage area into Upstate South Carolina and bolstering its market presence in one of the South’s most economically vibrant regions. This transaction is part of a trend that has been observed before as the company previously entered into another transaction with McWhorter Media in Virginia.

These newly acquired billboard locations are located in Spartanburg, Greer, Boiling Springs, and Inman and include billboards placed along busy highways including Warren Abernathy Highway, Reidville Road, SC-9, Wade Hampton Boulevard, Zuber Road, and SC-101. Additionally, Adams Outdoor Advertising has extended its operations to South Carolina’s western corridor through 12 billboard faces along Interstate 20 in Aiken, GA.

Kevin Jones, CEO of Adams Outdoor Advertising, said the acquisition strengthens the company’s position in one of South Carolina’s fastest-growing regions and builds on an existing relationship with McWhorter Media Group established during the companies’ earlier Virginia transaction…

Story continues

TRENDING NOW

LATEST LOCAL NEWS