On July 1, two weeks from Wednesday, Tennessee Athletics will officially be an Adidas collegiate program. The partnership will last for 10 years, effectively through the 2035-2036 athletic year.
Tennessee first announced the move all the way back in August 2025.
While Tennessee enters a new era with its partnership with Adidas, it’s also a return to form in some ways. Tennessee previously partnered with Adidas from 1995-2015 during a stretch that saw Tennessee football win the 1998 National Championship and the Lady Vols’ basketball program win National Championships in 1996, 97, 98, 2007 and 08…