Above: Fiesta Fresh Market team members (l-r): Stephanie, Luz, Marie and Angie. Photo by Justin Heyes/Moonloop Photography.
On your next trip to Fiesta Fresh Market for Latin inspired ingredients, you may discover you’ve stepped into Delaware’s hottest new live-music hub.
The market, on Dupont Highway in New Castle, specializes in affordable, locally grown produce and Latin groceries. Owned and operated by Jose Aguilar and his family — his father, Silvino; his mother, Alejandra; and his sister, Maria — it opened in 2024. Since May of 2025, the store has also served as a venue for The Mercadito concert series, bringing Aguilar’s background in the music business into the aisles of Fiesta Fresh…