NORTH CAROLINA – For Brunswick County residents, the question over the past few years hasn’t been if Texas Roadhouse was coming to the neighborhood—it’s been when. Now, the wait is officially over. The massively popular American steakhouse chain is set to cut the ribbon and open its doors at the sprawling Leland Town Center this summer.
As the retail footprint around Leland continues to explode alongside the rapid population growth of the coastal Cape Fear region, Texas Roadhouse has stood out as one of the area’s most highly anticipated additions. Here is what Leland residents can expect when the doors finally open.
The Demand is Finally Met
Historically, if Brunswick County residents wanted their fix of legendary honey cinnamon butter and hand-cut steaks, they had to make the drive across the Cape Fear Memorial Bridge into Wilmington.
Having a dedicated, massive location right in the heart of Leland Town Center means an end to navigating heavy bridge traffic just to get a great steak. For locals who have watched the area transform into a major suburban retail and lifestyle hub, this highly requested opening is a prime indicator of Leland’s ongoing commercial boom.
Hundreds of New “Roadies” Joining the Community
Beyond just serving up hearty meals, the new Leland location is providing a significant economic boost to the immediate area. Texas Roadhouse is actively executing a massive hiring push to bring on over 200 new employees—affectionately known as “Roadies” within the company—ahead of opening day…