After experiencing strong sales in its existing stores and yielding to consumer demand for more brick-and-mortar locations, Barnes & Noble is working toward a goal of opening 60 new stores across the nation in 2026. The bookseller’s newest reading hotspot? An 11,600-square-foot retail space in Manhattan’s East Village.
Located at 181 Ave. A at the corner of East 11th Street, the new store will occupy the ground floor of the Steiner East Village multi-use building, according to a report by What Now New York. The Barnes & Noble website noted that the location is scheduled to open in November 2026.
According to a report from USA Today, the store opening is part of wider growth for B&N, which now boasts 712 bookstores — a significant increase since dipping below 600 stores in 2023…