JetBlue Boosts Its Presence in South Florida With Extended Deal

In a bid to widen its popularity in terms of services and strengthen its position in South Florida as it continues to grow at Fort Lauderdale-Hollywood International Airport (FLL), JetBlue Airways (JBLU) announced the multi-year extension of its partnership with the Florida Panthers.

Beginning with the 2026–2027 NHL season, JetBlue will remain the Panthers’ official airline while also becoming the presenting partner of the revamped Champions Club at Amerant Bank Arena. The agreement also introduces JetBlue Landing, a new fan-focused destination designed to offer exclusive experiences and engagement opportunities throughout the season.

The partnership expansion aligns with JetBlue’s consistent growth in the region. To this end, the airline has recently added 11 new destinations and increased service on several popular routes from FLL. Beginning July 9, JBLU will operate nearly 130 daily departures to more than 55 nonstop destinations from FLL, with plans to exceed 150 daily flights by the end of the year. JBLU also aims to provide 34 daily departures from West Palm Beach…

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