Eden Prairie Schools’ Valley View campus officially has a new name: Epicenter.
The School Board voted to approve the new name at its monthly business meeting on Sept. 28, after a presentation and Q&A with the school district and Blue Label Creative, a company it hired to help come up with the new name and branding .
Epicenter is located in the former Supervalu headquarters at 11840 Valley View Road, which the school district acquired in 2024 to help address space needs for its expanding programming.
The presentation to the School Board was led by Dirk Tedmon, executive director of strategic growth and engagement, Shawn Hoffman-Bram, executive director of expanded learning and ecosystem development, Jason Mutzenberger, executive director of business services, and Jeff Doyle, founder and CEO of Blue Label Creative, a Twin Cities-based marketing firm…